Rector Jun Liu attends FAUBAI Annual Conference and leads delegation to strengthen educational exchanges with Brazilian universities

With the aims to promote internationalization and global cooperation with universities along the “Belt and Road” and Portuguese-speaking countries, Prof. Jun Liu, rector of City University of Macau (CityU), attended the annual conference organized by the Brazilian Association for International Education (FAUBAI) in Brazil and led a delegation to visit local universities to strengthen educational and cultural exchanges.

The FAUBAI Annual Conference is the largest and longest-running high-level internationalization conference in Latin America. Each year, it brings together over 600 experts, scholars, and renowned figures from the education industry around the world. The FAUBAI 2024 Conference was held with the theme “Inviting for a new journey” in Rebouças Convention Center, São Paulo, Brazil. Rector Jun Liu delivered his keynote themed “Macao’s International Strategies in Higher Education: Navigating Global Challenges and Opportunities” and highlighted the high-quality development and internationalization in Macao’s higher education and the characteristics and achievements in CityU. Rector Jun Liu expressed his desire to strengthen in-depth cooperation with universities in Portuguese-speaking countries, and welcome more excellent international students to study in Macao with the aim to cultivate more high-end bilingual talents to serve the economic and social development of both places.

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During the trip, the delegation visited the University of São Paulo (Universidade de São Paulo, USP), Insper Institute of Education and Research (Insper), and School of Higher Education in Advertising and Marketing (Escola Superior de Propaganda e Marketing, ESPM). Meetings were held to discuss talent cultivation, student and faculty exchange, and research collaboration. Other members of the CityU delegation included Associate Dean José Paulo Afonso Esperança of the Faculty of Business (FOB) and Associate Professor Vera Borges of the Faculty of Humanities and Social Sciences (FHSS).

Visit to University of São Paulo (USP)

The delegation was received by Prof. Aluísio Augusto Cotrim Segurado, executive vice-rector of USP, and had the opportunity to tour their cultural center, learn about their international development, talent cultivation philosophy, and research initiatives. They also discussed the potential cooperation and the establishment of the center of Brazil and China. Following this, Associate Dean José Paulo Afonso Esperança and Professor Maria Dolores Montoya Diaz, dean of the Faculty of Economics and Administration, signed an academic cooperation agreement on behalf of both parties, strengthening cooperation in academic activities, student exchange, and research. The delegation also had an exchange session with faculty at the department of humanities and languages.

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Visit to School of Higher Education in Advertising and Marketing (ESPM)

The delegation was received by President Dalton Pastore. Rector Jun Liu signed a academic cooperation agreement with Academic Director Denise Oliveira Holzhacker. Through this partnership, the two institutions will also collaborate in cultivating outstanding talents in marketing, media, advertising, and design, as well as strengthening cooperation in disciplines such as economics, trade, and cross-cultural communication. Vice-President Tatsuo Iwata, Chief Rodrigo Cintra of the Innovation and Customer Experience Officer, and Silvio de Vasconcellos, coordinator for the Post-Graduate Program, also greeted the delegation.

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Visit to Insper Institute of Education and Research (Insper)

The delegation was greeted by President Guilherme Martins. They held held discussions with representatives from the international office and relevant academic units on faculty exchange and student exchange.

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