On 25th March 2015, Mr Jennifer Wu, Marketing Manager of Events and Promotion of Ocean Park Hong Kong, was invited to deliver a seminar on “The Ocean Park Story: From Adversity to Opportunities and Success” at the Greater China Business Forum.
The Forum began with a welcome speech by Prof Su-Seng Pang, Acting Rector of the City University of Macau. In her seminar, Ms Wu addressed the importance of sales and selling, discussed the theory of being hungry and staying hungry, and shared some of the Ocean Park marketing tactics to acquire and retain customers.
The Greater China Business Forum is designed to widen students’ perspective of the business world. Through inviting experts from the business and management fields to speak at the event, we aim to provide students with the opportunity to discuss ideas, share views, and network with experts and professionals from the industry.
