Academic Faculty Sharing III: FITM’s world-class discipline nurtures interdisciplinary and innovative talents
For three consecutive years since 2020, the Hospitality & Tourism Management discipline offered by the Faculty of International Tourism and Management (FITM) at City University of Macau has been ranked among the top 20% of universities worldwide in ShanghaiRanking's Global Ranking of Academic Subjects, demonstrating its commitment to quality education and robust research capacity.
In addition, FITM has obtained UNWTO TedQual Certification, accredited for all degree levels. With a professional curriculum that prioritizes quality education, it aims to nurture interdisciplinary and multifaceted talents as positioning itself as an international tourism education provider with strong academic impact, distinctive characteristics, and industry-academia collaboration.
- FITM offers four degree programs: Bachelor of International Tourism and Hotel Management, Master of International Hospitality and Tourism Management, Master of International Hotel Management, and Doctor of Philosophy in International Tourism Management.
- FITM is involved in the UNWTO network, which provides opportunities to engage with academia and trade worldwide, offering a learning platform for students to broaden their international horizons. Recently, it has expanded its collaboration connections and has been working with local and mainland businesses and hotels to provide short-term and long-term internship opportunities for students to gain insights into the dynamics of the industry.
- FITM invites leading experts, scholars, and elites to deliver lectures and talks, sharing cutting-edge information and industrial know-how with faculty and students through interaction and exchanges.
- FITM engages students to take part in entrepreneurial competitions, such as Wanshan Archipelago “Fisheries and Tourism Integration” Creative Planning Competition, “2022 Youth for Greater Good Expo” Innovation Competition, Idea Challenge Competition, Zhuhai-Macao College Students Entrepreneurship Competition, Macao Youth Innovation and Entrepreneurship Competition, and “Maker in China” SME Innovation and Entrepreneurship Global Contest – Macao Chapter.
- FITM introduces a wide range of internationally recognized training courses that help students improve their professional skills and knowledge, and broaden their employment prospects. Graduates possess the qualities needed to succeed in various industries such as hotels, scenic spots, travel services, and higher education, cultivating a large number of outstanding talents for Macao and the Greater Bay Area. Furthermore, graduates have been admitted to renowned universities such as Peking University, Hong Kong Polytechnic University, King's College London, Australian National University, and National University of Singapore to pursue further studies.
FITM Academic Faculty Sharing
Associate Professor Wang Xin, Program Coordinator of Bachelor of International Tourism and Hotel Management
Research Interests and Areas of Expertise: Female Tourism, Special Interest Tourism, Tourism and Hospitality Marketing, Social Psychology of Tourism, MICE Management
The Bachelor of International Tourism and Hotel Management program provides theoretical knowledge and hands-on practices through a variety of courses: MICE Management, Hotel Management, Catering Management, Smart Tourism Management, Leisure and Spa Management, and Gaming and Club Management. Students can choose to study in-depth on one specification or enhance their knowledge through different courses, aiming to facilitate well-rounded knowledge into tourism industry.
With the aims to enhance students’ practical abilities, comprehensive qualities, and competitiveness in the job market, FITM has established the Educational Hotel at China Dragon Hotel, which provides a diverse training space for student to enhance comprehensive competitiveness. Additionally, FITM offers the American Hotel & Lodging Educational Institute's (AHLEI) international certificate training courses for students to improve their professionalism.
This program adopts a teaching approach that blends Chinese and Western cultures, with a focus on local characteristics while also reaching out for international exchanges. The courses are delivered by a diverse teaching team consisting of teachers from Mainland China, Taiwan, and overseas, ensuring high-quality teaching standards and the cultivation of high-quality talent.
Associate Professor James Shen Huawen, Postgraduate Program Coordinator
Research Interests and Areas of Expertise: Consumer behavior, Hotel and Tourism Management in China, Tourism Social Psychology, MICE
The postgraduate programs are divided into two categories: research-based and applied degree programs. They include the Master of International Hospitality and Tourism Management (Chinese-or English-medium), the Master of International Hotel Management (Chinese-or English-medium), as well as a Doctor of Philosophy in International Tourism Management (Chinese-or English-medium).
The applied master’s and doctoral degree programs are designed for industry practitioners and individuals dedicated to the development of the hotel and tourism industry. With professional curriculum setting, the programs strive to help students enhance their professional skills and management abilities.
The research-based master’s and doctoral degree programs aim to cultivate research-oriented talents with a global perspective and innovative thinking. These programs aim to enhance students teaching and research capabilities in the field of hotel and tourism.
FITM invites leading experts and scholars to deliver dedicated subjects with emphasis on research output. Regular academic lectures, workshops, and seminars are held for postgraduates to encourage collaborative and cutting-edge academic research between faculty and students. In the past five years, postgraduates have published over 150 high-quality journal articles, of which 80% are SSCI papers. In recognition of its outstanding teaching and research achievements, Hospitality & Tourism Management discipline been ranked among the top 20% globally in the ShanghaiRanking's Global Ranking of Academic Subjects for three consecutive years since 2020.
Associate Professor Gao Bo, Program Coordinator (Student and Academic Affairs)
Research Interests and Areas of Expertise: Service Quality and Product Innovation, Tourist Experience Research, Cultural Tourism, Smart Tourism, and Brand Management
Student activities are an integral part of campus life, playing a crucial role in promoting student learning and development. By actively participating in diverse activities, students can broaden their horizons, enrich their experiences, gain knowledge, and build a solid foundation for their future careers.
FITM organizes a wide range of activities, such as training programs, thematic lectures, visits and exchanges, student competitions, and industry-academia collaborative research projects, to help students develop their expertise and cultivate practical and applied skills that can help them succeed in the rapidly evolving social and industrial landscape.
In 2022, FITM hosted 27 student activities and collaborative competitions with enterprises to promote research studies, encourage exchanges, enhance industry-academia cooperation, and build influential competitions that facilitate the transformation of research findings into practical applications. Guided by the perspective of future practitioners, students explored the resources in areas such as culture and tourism and successfully commercialized them into tourism products that meet the market's demands. The students' remarkable achievements in various activities further stimulated their exploration and pursuit of new knowledge.
Welcome to Faculty of International Tourism and Management!
The Faculty of International Tourism and Management (FITM) is committed to continuously developing distinct courses and improving the quality of education through a pedagogical approach that emphasizes industry-academic collaboration. Its goal is to cultivate top-tier tourism professionals and talents to serve Macao, the Greater Bay Area, and the nation, while providing a wide platform for learning and experiential studies that enables students to broaden their horizons. Come to FITM, and let your dreams take flight!
