CityU hosts National University Students Culture Tourism and MICE Innovation and Entrepreneurship Contest (Hong Kong, Macao and Taiwan regional)

The Faculty of International Tourism and Management of City University of Macau (CityU) recently organized the reginal selection for Hong Kong, Macao and Taiwan regions of the 19^th National University Students Culture Tourism and MICE Innovation and Entrepreneurship Contest at Taipa campus. Co-hosted by the Faculty of Innovation and Design, the event set three competition categories: Tourism, Exhibition Hotel, and Creative Design.

A total of 29 teams from 12 universities across Hong Kong, Macao, Taiwan and overseas regions participated, involving 128 students. CityU teams delivered outstanding performances, with multiple groups achieving top awards and entering in the national finals.

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The regional selection invited a panel of judges including: Xu Yuhua, assistant professor of HNU-ASU International College at Hainan University; Feng Yi, senior e-commerce specialist recognized by China’s Ministry of Industry and Information Technology; and Wang Yue, secretary-general of the Hualian Convention and Exhibition Industry Research Institute in the Guangdong-Macao In-Depth Cooperation Zone in Hengqin. The panel conducted comprehensive evaluations and provided guidance to all entries from their professional perspectives.

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The participating teams included The Hong Kong Polytechnic University, Hong Kong Metropolitan University, University of Macau, City University of Macau, Macau University of Science and Technology, Ilan University from Taiwan, Kaohsiung University of Hospitality and Tourism from Taiwan, and Yonsei University from South Korea. This competition not only demonstrated the contemporary university students’ innovative and practical capabilities in the cultural tourism and exhibition sectors, but also provided a platform for students from higher education institutions in Hong Kong, Macao, and Taiwan to showcase their innovative achievements. It fostered cross-regional and inter-university academic exchanges and industry integration, promoting fresh youthful energy into the innovative development of the national cultural tourism and convention & exhibition industries.

The 19th National University Students Culture Tourism and MICE Innovation and Entrepreneurship Contest is a nationwide event jointly organized by the China Council for the Promotion of International Trade Commercial Sub-council, the China Chamber of International commerce Commercial Chamber of Commerce, and The Commerce Economy Association of China. It is the only national-level authoritative competition in the field of cultural tourism and exhibition business studies.

Award-Winning Entries of CityU

Tourism Category - First Prize

Team Members: Ci Yi, Song Wenxin, Yang Jiayi, Zhao Beiqing, Zhang Xiangling

Advisor: Lin Baiyu

MICE and Hotel Category - First Prize

Team Members: Luo Hao, Xia Ziqing, Liu Zilin

Supervisor: Huang Liyao

Team Members: Huang Hongwei, Chen Sixian, Huang Yongwei, Wang Junhui

Supervisor: Huang Liyao

Design Category - First Prize

Team Members: Tao Ruoyu, Mi Xinyuan

Supervisor: An Shun

Source: Faculty of International Tourism and Management

Photo credit: CityU Reporter

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CityU hosts National University Students Culture Tourism and MICE Innovation and Entrepreneurship Contest (Hong Kong, Macao and Taiwan regional)

Tourism Category - First Prize

MICE and Hotel Category - First Prize

Design Category - First Prize

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