In light of the robust revival of Macao’s tourism industry, City University of Macau hosted a seminar to explore strategies for steering sustainable economic development in the post-pandemic era, with a particular emphasis on local tourism recovery efforts and related initiatives. The seminar, moderated by Vice Rector Ip Kuai Peng, featured contributions from a panel of experts and scholars from the Faculty of International Tourism and Management, including Associate Executive Dean Jacky Li Xi, Postgraduate Program Coordinator James Shen Huawen, Professor Ivan Lai Ka Wai, Associate Professor Peng Kang Lin, Undergraduate Program Coordinator Wang Xin, Associate Professor Gao Bo, Dr. Simon Hu Xingbao, and Head Sheng Jian of the Research Management Office. The panel discussed various topics such as tourism offerings, smart tourism, tourist experience, social media promotion, city image, government incentives, policy support, and cultural and tourism development in the Guangdong-Hong Kong-Macao Greater Bay Area, with an aim to drive local economic diversification and promote sustainable tourism development.
Source: Research Management Office
