Students and faculty of the Faculty of International Tourism and Management (FITM) at the City University of Macau (CityU) have achieved remarkable results in the recent 13th Events Planning & Creativity Competition of the Zhejiang Province. The team consisting of students Yan Pei, Yan Yutao, Qin Junying, and Yang Zhouyang, under the guidance of Prof. Meng Ting and Lecturer Joel Lo Ribeiro, won the first prize with their event planning proposal “2024 Greater Bay Area Medical Health International Forum.” Prof. Meng Ting also received the outstanding teacher award.
The 13th Events Planning & Creativity Competition of the Zhejiang Province aims to promote the reform of talent cultivation in higher education, promote the integration of industry and education, and cultivate the much-needed talents in digital exhibitions and international exhibition planning for national economic and social development. This achievement reflects the efforts of FITM in cultivating talents in MICE.
The students’ proposal focused on the development of the Guangdong-Hong Kong-Macao Greater Bay Area, with the theme of “Aging Era: Opportunities and Development of Science and Technology and Traditional Chinese Medicine Industry in the Greater Bay Area.” It proposed innovative ideas and perspectives in global elderly care, analyzed the new development trend of the industry, and used the International Medical Health Forum as the core to promote the integration and development of healthcare in the Greater Bay Area, leading the industry to insight into new market opportunities and respond to new challenges. At the same time, the team highlighted policy development and made full use of the MICE industry to promote the development of the TCM and healthcare industry and jointly explore the future of medical care for the elderly in the Greater Bay Area.
This event is organized by the Zhejiang Provincial University Science and Technology Competition Committee, hosted by Hangzhou City University, and Hangzhou Polytechnic, and co-organized by Communication University of Zhejiang. It attracted 111 universities from home and abroad, 2,301 teams, and more than 11,870 faculty and students to participate. After meticulous evaluations by judges in the provincial competition and finals, a total of 151 first prizes, 217 second prizes, and 336 third prizes were awarded.
Source: Faculty of International Tourism and Management
