Faculty of Business Quality Assurance Team Holds its First Meeting

On 14^th July 2017, the Faculty of Business Quality Assurance Team held its first meeting in CityU. The team members reviewed all FOB programmes, academic research, and activities, and discussed their improvement. This meeting invited Registrar Sean Li to introduce the quality assurance work in City U.

The Faculty of Business Quality Assurance Team was organized by the FOB programme coordinators, noted experts in business and academia. In addition, students were included and invited to provide opinions, as this will be helpful in driving the FOB’s development in accordance with students’ needs. The members of the Faculty of Business Quality Assurance Team include Dr. Eva Khong, Executive Associate Dean of Faculty of Business; Mr. Kwong Yee Fong, BBA Programmae Coordinator; Dr. Priscilla Mary Roberts, International Business Cohort Programme Coordinator; Dr. Shiyan Lou, BAE Programme Coordinator; Professor Yang Fang, Head of the Creative and Entrepreneurial Education Office of Central South University; Professor Long Wai Lam, Head of the Department of Management and Marketing of the University of Macao; Dr. Vincent, W.K. Huen, Senior Treasurer of SJM Holdings Limited; Dr. Huang Weiqi, Chairman of Chongqing Qixiang Group Holdings., Ltd; and student representatives from the doctoral, master’s, and bachelor’s degree programmes. At this meeting, Ms. Wu You of the doctoral degree programme; Mr. Zhu Wenhan of the master’s degree programme, and Mr. Dong Kaiqi of the bachelor’s degree programme, were invited to offer their views.

Registrar Sean Li emphasized the importance of quality assurance work in CityU. The university intends to improve its programme structures, teaching and education. Dr. Eva Khong described to the Team the content and specializations of the FOB degree programmes. Team members agreed with the recent emphasis on the combination of “Enterprise, Education and Research”. They encouraged the faculty to maintain training practical and research talents as the principal target of the programme. They also suggested that the faculty should establish and emphasize its unique specializations, to distinguish itself from other universities. The team members believed that the content of Business Administration and Applied Economics should keep abreast of modern developments, comprehending The Belt and Road Initiative, the Bay Area vision, and other current policies or projects, which will provide the foundations to widen students' vision. Meanwhile, the subjects of Global Human Resource Development, International Business Investigation, The World Economy and Its Risks, International Relationships, NGO Management, Economic Technology, Green Economics, Enterprise Strategy, and others should be included in Business Administration and Applied Economics programmes. Doing so will increase their effectiveness in educating talents in these fields. On the other hand, continuously improving programmes, by such measures as adding Operations Research and related subjects, would be helpful in terms of boosting students' critical and creative thinking and broadening their diversified development.

Dr. Eva Khong thanked all present for attending the first meeting of the FOB Quality Assurance Team and offering so many valuable opinions. This will be extremely helpful in terms of the quality improvement and future development of FOB programmes. With the QA Team’s support, one can anticipate continuous improvement in the quality of the FOB.

Group photo of FOB Quality Assurance Team

Registrar Sean Li introduces quality assurance in CityU