Congratulations! CityU students win the first and the second prizes at “Zhengda Cup” Market Survey and Analysis Competition – National Finals for national college students
Additionally, two other projects both secured national second prizes in the undergraduate category. They are “‘Group-Buying’ in Macao: A Study on the Usage Behavior, Satisfaction, and Influencing Factors of Macao Group-Buying Vouchers” by Wang Yiting, Zheng Jiaying, and Li Chenli, and “Smart Tide Surging, Inclusivity Accompanying” by Chen Letian, Xue Minhang, Chen Siying, and Wu Mengze.
The national finals featured a combination of on-site project presentations and oral defenses. In the undergraduate category, 304 teams from across the country were divided into 15 groups for their presentations, while 175 teams competed fiercely in the postgraduate category. Following intense competition, the first and second prizes were awarded in both divisions. Among them, the first prize work from CityU, “Health Link in the Greater Bay Area, Enjoying Wellness in Macao: A Study on Macao Residents’ Intentions and Behavioral Mechanisms Regarding Cross-Border Medical Care,” was based on Macao’s local context and focused on cross-border medical care as a pressing need. From literature review, in-depth interviews, to questionnaire design, data collection, and statistical modeling, every step underwent rigorous refinement. The team’s logical coherence and academic rigor ultimately earned high acclaim from the judges during the oral defense.
Looking ahead, CityU will continue to integrate high-quality resources from both inside and outside the university, empowering more students to anchor themselves in Macao and serve society. By nurturing their innovative thinking and practical capabilities through real-world challenges, the university aims to contribute new-quality talent to the development of the Guangdong-Hong Kong-Macao Greater Bay Area.
